What is a network marketing network marketing is a whole network-wide integrated marketing short, it is not only the diversification of marketing, but also the effective integration and combination of the latest marketing methods, is more of a new marketing model or marketing revolution. The whole network marketing using a large data analysis, brand planning, product planning, product development, site shop building, site shop operations, branding, marketing planning, product distribution and customer post-maintenance and a series of e-commerce content integrated in one new marketing model. The whole network marketing implements all sites open up the background, a collection of traditional networks, mobile Internet, PC Internet as a whole, form a huge network marketing system. The whole network marketing is the entire media industry innovation and breakthrough this day and age is an essential marketing tool, its powerful features full network coverage and convenient marketing mode of operation, is quietly set off a new marketing revolution. The whole network marketing advantages: 1, enhance brand image, reputation, branding beneficial; 2, to develop new products, which will help capture more market resources; 3, regulate the sales market, the market price to resolve confusion, doubts about the quality of many problems. 4, to promote the overall online and offline sales, the evening is better in the morning, slower is better faster, to large-scale on-line. 5, the next line sales resolve bottlenecks, such as cleaning up inventory, cost 6 penetrate new markets, carding distribution channels, building official mall, and further establish their own regular distribution channels 7, improve customer service system, through the Internet for better customer service 8 enhance relationships with customers viscous, sticky 9 strengthening consumer spending, precision marketing, publicity reduce costs, create new network-wide marketing, customer groups covered include 1 web search (Baidu, 360, Sogou, soso, etc.) according to industry, Features overall planning area and keywords, in order to achieve a higher ranking in the search engine results page, increasing the corporate Web site at seven major search engines (Baidu, Sogou, Soso, Google, 360 search, instantly, the proper way) of included the amount and the amount of page impressions, when customers find relevant products or services in the search engines, they can quickly and easily find the business information. 2, image search (search engines, product images) in the form of pictures for specific keywords in the search engine promotion, intuitive picture commodities pushed to the front of the user, in order to cover the image search users to enhance the brand image, enhance their information display amount, to bring business opportunities. 3, social networks (microblogging, micro-channel, blog, forum, etc.) in 2008, the development of social networks compelling. As of April 2013, more than about half of Chinese Internet users communicate via social networking, sharing of information, social networking has become the most widely covered by the user, spread the greatest impact, the commercial value of the highest web2.0 services, along with social network users increasing, investors, advertisers, developers and other stakeholders in the program, more and more, not only to build a vast network of social, but also for their business opportunities. 4, portal media (Tencent, Sina, Netease, etc.) in an enterprise marketing news is true, the premise does not harm the public interest, the use of newsworthy events, or have the planning, organizing various activities, thereby manufacture "hot news" to attract media and public attention and interest, in order to achieve greater social awareness, create a good corporate image and, ultimately, the purpose of promoting a product or service sold. 5. Information Platform (classifieds, yellow pages, Wikipedia, library, etc.) With the advancement of Internet technology, and today has the coexistence of different forms of classified information classified site. Yellow Pages can be a network around you can create in the major well-known Wikipedia companies, brands, products, site-related entries, either set up their own public image related information, can also increase the opportunity to convey to enhance visibility. 6, the video platform (potatoes, Youku, Sohu and other) video is one of the most direct and effective media attention because it suffered relatively common, with sound and picture, can give an intuitive and vivid experience. Internet video sharing also has interactive, highly spread. Produce a product or service information related videos to major video sharing sites. 7. Share Shopping (beautiful, said mushroom Street, petal network, etc.) for the country, we recommend that the new website Gaimai, love map purchase, trees road, two-net, Mount track network, mushrooms Street, smug Street friends in girlfriends net, enjoy cool net monthly US island, ZOYO Fashion Network, hot mom, said the influx of men, Figure shows and professional interest in sharing community Bao love, have provided the perfect shopping sharing. 8, B2B platform (Ali Baba, HC, etc.) global B2B e-commerce transactions has been dominated, since 2002, show a continued trend of rapid development, in 2007 China's B2B e-commerce transactions amounted to 1.25 trillion yuan, the 2010 B2B e Business turnover reached 3.8 trillion yuan accounted for 80% of total e-commerce transactions, how visible the B2B market is huge. 9, B2C platforms (Taobao, pat, Jingdong, etc.) the rapid development of China's e-commerce industry, the rapid expansion of industrial scale, such as e-commerce information, transactions and technology services companies are emerging. Corporate culture and products, to show the sales platform, end-users through the browser page, consult the next single, reaching enterprise customer orders. Into its own and third party Mall Taobao Mall Lynx dominated. 10, advertising (website, software, electronic magazines) currently online advertising market is growing at an alarming rate, the effectiveness of online advertising to play more and more important. Even think that the advertising industry will be the four traditional media (television, radio, newspapers, magazines) after the fifth-largest media. So many world-class advertising companies have set up a special "online media division" in order to open up a huge market of online advertising. 11, word of mouth marketing (event topics, advertising slogans, brand story) interpretation of the word of mouth marketing optimization and search engine optimization the perfect combination of the use of the advantages of spread platform included ranking search engine ranking optimization hot keyword, so word of mouth information When the search keywords can stand out in a lot of information to get a good page rank, expand sharing platform reputation sources. 12, members of management (customer analysis, customer visits) With the development of IT technology, especially the Internet's popularity, membership marketing is becoming an inevitable choice for the enterprise, the first to establish a membership-based marketing system, who will be in advantage in the fierce competition . 13, instant messaging (QQ group, YY, flying letters, etc.) QQ, China has almost 90% of Internet users are using as a chat tool QQ promotion comes we should all know it, and I believe that in this way to promote a few friends. This method can be said to promote the lowest cost, but the operation is relatively simple kind of promotion methods. 14, the network hype (Pushing Hands planning, positive and negative effects) network is the network event marketing hype. The use of online media, by hand or pushing people behind the scenes, to launch online writers make comment on two aspects of a person or company, or institution, one aspect is the positive effect on the other hand is a negative effect. Causing concern users increase the popularity, popularity certain time when you can put a personal or corporate bodies fried red. 

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